Subaru Loves to Help 2026

Supporting St. Paul Families During the Coldest Months

When winter arrives in Minnesota, having proper cold-weather clothing is essential for daily life, school, and health. In St. Paul, many families face challenges accessing winter gear when temperatures drop. To help meet this need, Walser Subaru St. Paul partnered with Neighborhood House and Operation Warm to provide more than 500 new winter jackets to children and families in our community.

This effort helped ensure local families stayed warm during the coldest months of the year and reflects our ongoing commitment to supporting real needs close to home.

How Local Families Received Support This Winter

Through this community partnership, hundreds of brand-new winter jackets were distributed to households across St. Paul. Even when in-person plans changed, the focus remained on delivering essential support quickly and responsibly.

This initiative focused on:

• Providing new, properly sized winter coats for children and teens

• Supporting families during peak winter conditions

• Working with trusted local organizations to reach those in need

• Delivering assistance in a respectful and dignified way

By collaborating with experienced community partners, resources were directed where they could make the greatest impact.

Why This Matters for St. Paul Families

Minnesota winters are long and demanding. Without proper winter clothing, children may struggle to attend school consistently, participate in outdoor activities, or stay healthy during cold months.

For families facing financial pressure, winter gear can be difficult to prioritize. Programs like this help remove that barrier and allow parents and caregivers to focus on other essential needs.

Providing reliable winter clothing helps support:

• Student attendance and participation

• Physical health and comfort

• Confidence and emotional well-being

• Family stability during winter months

When communities invest in basic necessities, everyone benefits.

Our Community Partners

Neighborhood House

Neighborhood House provides education, housing support, food access, and family services throughout St. Paul. Their long-standing relationships within the community help ensure assistance reaches families who need it most.

Operation Warm

Operation Warm supplies new winter coats and footwear to children nationwide. Their programs help students stay warm, confident, and prepared to succeed during cold-weather months.

Together, these organizations make it possible to deliver support efficiently and with dignity.

Our Commitment Moving Forward

Being part of the St. Paul community means staying involved year after year. We are committed to continuing our work with trusted organizations to support families, respond to changing needs, and strengthen the community we serve. Supporting families during winter is part of a larger commitment to community involvement. At Walser Subaru St. Paul, we regularly partner with local organizations to address needs related to safety, education, and wellness.

As new challenges arise, we will continue adapting our efforts to ensure help reaches local families when it matters most. Because to us, being a dealership is about more than selling vehicles. It is about showing up, giving back, and being a trusted part of the community we are proud to call home.

Learn more about the Subaru Love Promise